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August 3, 2021

Property Portal Conversion Rates Update – July 2021

byThe Agent Response Team The Agent Response Team


Quick update on the big three lettings conversion statistics in July. The leader board looks a little bit like this…





Rightmove



37.1%


Zoopla



35%




On The Market



17.7%





The most interesting point…it was the agents



own websites



that massively outperformed all of the above portals by more than double with a remarkable



82.7%



conversion rate.






With one eye on the industry hot topic of agents using their own data, we have some really cool stuff in the pipeline, mostly powered by our ability to integrate portal leads with



Zapier


.





Lots of cool stuff on the horizon- would be great to talk you through what we are up to! Drop me a line



[email protected]





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