• blog
  • Property Portal Conversion Rates Update – July 2021

August 3, 2021

Property Portal Conversion Rates Update – July 2021

byThe Agent Response Team The Agent Response Team


Quick update on the big three lettings conversion statistics in July. The leader board looks a little bit like this…





Rightmove



37.1%


Zoopla



35%




On The Market



17.7%





The most interesting point…it was the agents



own websites



that massively outperformed all of the above portals by more than double with a remarkable



82.7%



conversion rate.






With one eye on the industry hot topic of agents using their own data, we have some really cool stuff in the pipeline, mostly powered by our ability to integrate portal leads with



Zapier


.





Lots of cool stuff on the horizon- would be great to talk you through what we are up to! Drop me a line



[email protected]





More Of Our Recent Articles

Sales and Lettings Leads
Why Sales and Lettings Leads Deserve Their Own Universe

Unlocking the Potential of Sales and Lettings Leads: A Guide for Estate Agencies   As an estate agency, you know how valuable every lead is. But not all leads are created equal. Sales and lettings leads come with different challenges and opportunities. Imagine if you could optimise each type of lead to maximise conversions and… Continue reading Why Sales and Lettings Leads Deserve Their Own Universe

The Agent Response Team
The Agent Response Team May 26th, 2025
What We Learned (and Shared) at the ICG Conference 2025

Last week, we had the pleasure of attending the ICG Conference at the Etihad Stadium in Manchester. Packed with forward-thinking agents, practical insights, and sharp conversations around everything from AI to compliance, the event was a brilliant reminder of just how fast our industry is evolving. At Agent Response, we were proud to showcase how… Continue reading What We Learned (and Shared) at the ICG Conference 2025

The Agent Response Team
The Agent Response Team May 13th, 2025
Innovate with Ease: How Estate Agents Are Launching New Services Like ‘Home Finder’ with Agent Response

Forward-thinking estate agents are standing out more than ever, not by waiting for listings, but by creating new opportunities for buyers and revenue streams for themselves. Services like Home Finder, where agents proactively match buyers with off-market properties, are changing the game. And thanks to the Agent Response payments platform, launching these services has never… Continue reading Innovate with Ease: How Estate Agents Are Launching New Services Like ‘Home Finder’ with Agent Response

The Agent Response Team
The Agent Response Team May 7th, 2025
Agent Response at the ICG Conference 8th May, 2025

We’re excited to share that Mike Nettleton, co-founder of Agent Response, will be attending the upcoming ICG Conference on Thursday 8th May 2025 at Etihad Stadium, Manchester, an incredibly valuable event for estate agents who want to stay ahead. With the property industry undergoing rapid change, from the evolving regulatory changes driven by the Renters’… Continue reading Agent Response at the ICG Conference 8th May, 2025

The Agent Response Team
The Agent Response Team May 1st, 2025

Tips and Insights

Subscribe to The Agent Response blog

Sign up to get the latest resources and guides to help estate agents streamline their processes, improve client relationships, and achieve greater success